We teamed up with Capital One Commercial Bank to define and standardize their illustration style for people and products.
Parliament was brought in mid-stream to support the Commercial Brand Strategy Team as they created a comprehensive illustration standard. We worked diligently to extend their vision into illustrations of people and products. Of course, the human form can be complex, so we outlined a straightforward process that allows internal teams and partners to efficiently illustrate people in a consistent style. We developed an inclusive style that considers all types of diversity, as well as a range of detail and complexity. Finally, we wrapped it all up into a shareable standards guide.
- Capital One Commercial Bank
- Aaron Noah
- Jono Stark
- Creative direction
- Graphic design
We're proud of the work we do in partnership with Capital One. Let me know if you'd like to learn more about how we approached these standards, the challenges we encountered and how we solved for them. As always, I'm happy to answer questions and lend some muscle to whatever you're wrestling these days. We're big fans and we'd love to help you crush it.